Marlin completes growth equity investment in SmartLinx

LOS ANGELES, March 25, 2020 – Marlin Equity Partners (“Marlin”) is pleased to announce that it has completed a growth equity investment in SmartLinx Solutions, LLC (“SmartLinx”), a leading provider of workforce management solutions for skilled nursing, senior living and post-acute care providers. The company’s innovative software suite helps organizations to proactively manage their workforce, increase productivity and reduce costs by enhancing employee engagement, simplifying compliance, and streamlining scheduling and attendance.

“SmartLinx partners with hundreds of senior living and post-acute care providers to promote high quality care by efficiently and effectively managing their most important asset—their people,” said Marina Aslanyan, CEO of SmartLinx. “We are delighted to partner with Marlin in our next phase of growth and remain committed to bringing better, more innovative workforce management solutions and services to the market and helping clients meet their most critical scheduling, staffing and human capital needs.”

“SmartLinx has established itself as a leading provider of workforce management and human capital management solutions designed specifically for the unique needs of the post-acute and senior care industry,” said Nick Lukens, a principal at Marlin. “The company’s end-to-end software suite is highly differentiated and allows providers across the post-acute continuum to deliver high quality care while efficiently managing their organizations, proactively controlling costs, and effectively navigating an evolving regulatory environment. We are thrilled to add SmartLinx to our growing portfolio of exciting software businesses and look forward to supporting the company as it further scales.”

About Marlin Equity Partners
Marlin Equity Partners is a global investment firm with over $6.7 billion of capital under management. The firm is focused on providing corporate parents, shareholders and other stakeholders with tailored solutions that meet their business and liquidity needs. Marlin invests in businesses across multiple industries where its capital base, industry relationships and extensive network of operational resources significantly strengthen a company’s outlook and enhance value. Since its inception, Marlin, through its group of funds and related companies, has successfully completed over 160 acquisitions. The firm is headquartered in Los Angeles, California with an additional office in London. For more information, please visit

About SmartLinx
Founded in 2000 and headquartered in Iselin, New Jersey, SmartLinx provides an end-to-end workforce management and human capital management software suite for skilled nursing, senior living and post-acute care providers. The company offers a robust platform that allows providers to harness the power of real-time data to proactively manage their workforce and improve measures of care quality and reimbursement, reduce costs associated with overstaffing and excess overtime, and ensure regulatory compliance. SmartLinx’s comprehensive solutions suite includes talent acquisition and onboarding, human resources, benefits and payroll, time and attendance, scheduling, compliance and business analytics. For more information, please visit or call 877-501-1310.

For additional information, please contact Peter Spasov at (310) 364-0100 or via e-mail at